Matt Bell.
Matt followed a serendipitous industrial career that took him from one end of the technology value chain to the other.
He used things (and frequently broke them) as a front-line engineer. He helped improve them within technology development roles. He invested in their commercialization while working in corporate venture capital. And, he has led venture capital and private equity backed B2B businesses selling industrial hardware, software, and services.
In 2019, Matt chose to focus on the aspects of business leadership that excite him most—building brands, taking them to market, raising funds for them, and helping them grow. He and his wife, Melanie, then merged their strategy and marketing practices to form Strategic Piece.
In 2022, Matt led the research and development of MessageUp, a Strategic Piece subsidiary dedicated to B2B content marketing. This included publishing two books on the subject and formulating a unique content marketing framework to guide B2B client’s efforts.